Automotive Price Books are the most portable, most accurate, and most widely-used automotive sales tool in the country. Automotive Price Books have been the standard in the industry for decades and are used daily by over 55,000 sales professionals nationwide.
Nowhere else can you get a printed, pocket-size copy of new car data including retail pricing, standard equipment, packages, options, colors, and specifications.
Automotive Price Books are sold as an annual subscription service. Updated books or inserts are sent automatically during the model year when major changes occur. All postage is prepaid.
Q: What do I get for the price of the Price Book subscription service?
A: The subscription service covers the model year of information and not just a single book. As the information is updated we will send out an update in the form of an insert or new book. The type of update depends on the volume and timing of changes.
Q: How often will I get updates?
A: The updates are determined by the release of information from the factory. There is no set time frame for this release. Our subscription service averages 6 updates a year (3 books and 3 inserts).
Q: What if there are no factory updates for a long period of time and my book is becoming worn or has been misplaced?
A: Free replacement books are available for lost or worn books. This replacement guarantee begins 90 days after your current book date until the next updated issue.
Q: Why are Destination Charges included in the Base Vehicle prices?
A: While it only happens occasionally, some sales people forget about the Destination Charge when quoting a vehicle's base price. We have added those figures to the Manufacturer's Suggested Retail Price to minimize the chance that they will be inadvertently omitted and then come as a surprise as the sale is finalized.
Answer Any Question
Automotive Price Books provide the answers when customers demand quick and accurate responses to their questions. Have accurate and timely vehicle information always at your fingertips.
Easy to Use
Automotive Price Books are easy to use and provide for quick-access to vital information. Automotive Price Books are the best source of vehicle information, available when and where you need it.
Updated books or inserts are sent automatically when major changes occur. This subscription service gives salespeople the convenience and confidence of using the latest, up-to-date vehicle information.
Free replacement books are available for lost or worn books. Guarantee begins 90 days after your current book date until the next updated issue. Replacements are available in quantities up to your current subscription level.
Having trained and prepared sales professionals will increase closing ratios and customer satisfaction because well informed and product knowledge proficient salespeople sell.
What Sales Professionals are saying about our Automotive Price Book:
"Excellent guide for answering questions quickly and it is mobile."
"They are an indispensable sales tool!"
"I've used the books for 20 years now and they have helped me out of some tough questions. It also helps you learn the product."
"I use it very often each day, consider the books a really important tool to my job."
"Very handy when working with customers outside the showroom."
"It is an essential tool for our sales personnel - they would be lost without it."
"The Price Book is in my pocket 100% of the time. I always pull the book out with a customer."